Job type full-time
Full job description
At crowdstrike we’re on a mission – to stop breachesOur groundbreaking technology, services delivery, and intelligence gathering together with our innovations in machine learning and behavioral-based detection, allow our customers to not only defend themselves, but do so in a future-proof mannerBecause of that we’ve earned numerous honors and top rankings for our technology, organization and talentOur culture was purpose-built to be remote first, and we offer flexible work arrangements to help our people manage their personal and professional lives in a way that works for themIf you’re ready to work on unrivaled technology with a team that makes a difference every day, let’s talkAbout the role: crowdstrike is looking for an experienced, highly motivated and capable field marketing manager to join our fast growing teamThis is a new position and is ideal for someone who is seeking a role where they will see tangible results for their abilitiesCrowdstrike are disrupting the multi-billion-dollar endpoint security market and in this role you will lead field efforts to grow our business presence across india and saarc, building on the company’s us profile and successTogether with the director, marketing asia, the successful candidate will define strategy and execute detailed marketing plans that are consistent with the sales, marketing and business initiativesThe field marketing manager, is expected to move accounts through the sales pipeline and accelerate the sales cycle for prospects and customers through the execution of integrated marketing programsA main goal will be to create demand by using a variety of marketing vehicles and tactics including, but not limited to: account based marketing (abm) programs, conferences and professional associations, targeted field events, industry-specific campaigns, call campaigns, and webinarsThe successful candidate should be able to demonstrate excellent strategic planning skillsHe/she is also expected to execute marketing initiatives flawlessly and must demonstrate instances where he/she has a proven ability to collaborate closely with sales leadersNaturally, the candidate needs to have excellent organizational skills and the ability to effectively collaborate and communicate with key stakeholders within crowdstrikeThis is a very exciting time for crowdstrike as we enter into indiaThis key role has remarkable potential for both the company and the successful candidateKey responsibilities:
Research, plan and execute marketing programs, campaigns and events to drive demand and accelerate pipeline.
Plan and execute a six- month rolling regional marketing plan focused on meeting or exceeding pipeline goals.
Align with sales leadership to measure accounts engaged as a proportion of total addressable market and apply varied programs to increase marketing engagement across the region.
Defining marketing plans to create/accelerate opportunities and build executive relationships that impact deal growth.
Drive account based marketing mapped to sales target accounts.
Create, build and execute field events from tech demo days to c-level executive roundtables.
Track program results, measuring program success, and reporting metrics via sfdc
Maintain program budgets.
Work cross-functionally across all marketing departments from product marketing, corporate marketing, channel marketing to implement field programs.
Desired skills and experience:
B-to-b marketing experience, preferably in the fast paced cybersecurity industry.
Must have demonstrable field marketing experience supporting field sales organizations and channel partners.
Must have experience in translating sales goals into credible marketing plans.
Must possess skills in database marketing and growing a prospect database.
Skills in digital marketing and related forms of online engagement including progressive profiling and lead nurturing.
Must possess budget management and forecasting skills.
Excellent collaboration skills in working cross-functionally with sales organization, corporate marketing, peers and channel teamsWe are looking for a great communicator with good presentation skills.
Excellent organizational and project management skills: lead cross-functional teams to deliver programs, manage multiple projects simultaneously, work on tight deadlines and keep all programs on schedule.
Experience in attending sales calls and quarterly business reviews (qbrs) for the regions supported.
Must demonstrate experience in managing and negotiating vendor contracts.
Experience in tracking and measuring marketing events, programs and metrics.
Salesforce.com and marketo experience a plus.
#li-io1 benefits of working at crowdstrike:
Remote-friendly culture
Market leader in compensation and equity awards
Competitive vacation and flexible working arrangements
Paid parental leave, including adoption
Wellness programs
A variety of professional development and mentorship opportunities
Open offices have stocked kitchens, coffee, soda and treats
We are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serveWe know that the happiest and highest performing teams include people with diverse perspectives that encourage new ways of solving problems, so we strive to attract and develop talent from all backgrounds and create workplaces where everyone feels seen, heard and empowered to bring their full, authentic selves to workCrowdstrike is an equal opportunity employerAll qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law.
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Posted 30+ days ago