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Job Description
We supply the sustainable and innovative paints and coatings that our customers, communities – and the environment – are increasingly relying on. Our world class portfolio of brands – including Dulux, International, Sikkens and Interpon – is trusted by customers around the globe. We’re active in more than 150 countries and have set our sights on becoming the global industry leader. It’s what you’d expect from a pioneering paints company that’s committed to science-based targets and is taking genuine action to address globally relevant challenges and protect future generations.
For more information please visit www.akzonobel.com.
xc2xa9 2023 Akzo Nobel N.V. All rights reserved.
Job Title: Market Development Officer Date:
Job Holder: Proposed Job Level: G7
BU: India Current Job Level:
Sub BU: Sales Location: Surat
Reports to: Area Sales Manager / Sales Manager / Asst. Area Sales Manager / Depot Head
Direct Reports: Contractor / Customer Relationship Officers (CROs) – Off Roll
Main Responsibilities:
Market Development Officer is responsible for delivering business objectives through CG contractors (share gain at existing contractors and acquiring new contractors)
S/He will be responsible for all for capability development of Contractor Relationship Officers (CRO) for handling CG contractors, Demand Generation & sell out activities through CG contractors
Key / Principal Objectives: (Business Development)
Responsible for demand Generation activities / Sell Out support to depot team through CG contractors
Responsible for capability development of Contractor Relationship Officers (CRO) for handling contractors, Demand Generation & sell out activities through CG contractors
Ensure regular engagement with CG contractors, enrolment of new contractors, revival of inactive contractors etc. Engagement – 50% of registered contractors buy month on month from ANI
Deliver Value per contractor target as per defined norm
Ensure timely communication about new products offerings and intervention to CG contractors.
Ensure site leads qualifying as Professional sites are intimated to the respective Professional Sales Officer where such roles exist
Key Accountabilities:
Capability Development
Build capability of CROs for contractor management, Demand Generation & sell out activities through CG contractors.
Execute fixed training calendar for all CROs
Ensure and monitor contractor training through CROs.
Administrative / Processes:
Journey planning (self) using online PJP tool as per norms & adherence
Ensure PJP compliance by CROs as per norms
Administer gift redemption to CG contractors.
Provide all relevant or requested information to ASM.
Customer Complaint Management (attending, recording, internal follow-ups & communicating the resolution status) on the sites handled by CG team
Market / Competitor information:
Provide information on competitors’ activities (promotions, price changes, new products, new contractors, contractor meets, new initiatives, any issues in the market etc.)
At AkzoNobel we are highly committed to ensuring an inclusive and respectful workplace where all employees can be their best self. We strive to embrace diversity in a context of tolerance. Our talent acquisition process plays an integral part in this journey, as setting the foundations for a diverse environment. For this reason we train and educate on the implications of our Unconscious Bias in order for our TA and hiring managers to be mindful of them and take corrective actions when applicable. In our organization, all qualified applicants receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age or disability.
