TechClass Looking for Digital Marketing Specialist at India Full Time

Company: 

TechClass is a leading eLearning provider dedicated to delivering high-quality, engaging, and accessible educational content to learners worldwide. Our mission is to empower individuals and organizations to achieve their learning and development goals through our innovative and user-friendly platform.

Overview:

We are seeking a highly skilled and motivated Digital Marketing Specialist to join our team remotely. The ideal candidate will have a strong background in various digital marketing channels, excellent analytical and communication skills, and a passion for driving growth and enhancing brand awareness.

Responsibilities:

• Strategy Development: Craft and execute a digital marketing strategy that aligns with our goals in the EdTech sector, focusing on growth and engagement.
• Content Creation & Design: Use tools like Canva to design eye-catching graphics and create compelling content for various platforms, including social media, blogs, and email campaigns.
• Social Media Management: Manage our social media channels, planning, posting, and engaging with our community to foster growth and increase our online presence.
• Analytics & Optimization: Monitor, analyze, and report on campaign performance, leveraging insights to optimize future strategies and achieve maximum efficiency.
• Team Collaboration: Work closely with cross-functional teams to ensure marketing objectives are integrated across all channels, reflecting our brand’s vision and educational goals.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Education, or a related field.
• Solid experience in the EdTech industry, with a deep understanding of the digital learning landscape and its marketing nuances with demonstrable experience. 
• Proven track record in digital marketing, including content creation, social media management, and strategy development.
• Hands-on experience with digital marketing tools, Generative AI tools, Canva, and familiar with analytics platforms with demonstrable examples.
• Proficiency in English, both written and verbal, capable of crafting engaging content and communicating complex ideas clearly.